Standardize NAP, hours, services, categories and approved business facts
Free Local Authority Toolkit
Organize local visibility and authority work without losing control of quality.
Use four Excel sheets to maintain approved business data, track local citations and evaluate editorial or community publishing opportunities by relevance, evidence and risk.
Excel workbooks · No email gate · Practical context included
Visual Perspective
Local SEO & Backlink Sheets in the real world.
Relevant market context, customer intent and measurable digital performance—connected in one focused growth system.
Why This Collection Matters
Create a reliable business-data source of truth and track quality citation, outreach and publishing opportunities.
Every download includes enough structure to support real work, while leaving room for your market, evidence, priorities and professional judgment.
Track local listings with ownership, verification, status and live evidence
Evaluate guest-post and community opportunities by relevance, audience and risk
Free Downloads
Local SEO & Backlink Sheets
Keep business data accurate, manage citation opportunities and pursue ethical audience-first authority building. Choose the file that matches your current task, or use the recommended sequence below.
09Local Source of Truth
NAP & Business Entity Master
A canonical record of the approved business facts used across local profiles and citations.
Complete this before creating or correcting listings. It prevents conflicting names, addresses, phone numbers, hours, categories and service information from spreading across the web.
What’s inside
- Business identity, address and contact fields
- Hours, categories, services and profile URLs
- Approved variants, evidence and ownership
10Free & Freemium Listings
Local Citation Tracker
A curated tracker for map, directory, profile and niche citation opportunities.
Use it after the NAP master is approved. Verify each platform’s current terms, submit accurate data and save live evidence instead of treating citation volume as the goal.
What’s inside
- 44 local listing opportunities
- Market, verification and submission details
- Priority, status, owner and live-evidence fields
11Editorial Outreach
Guest Post Sites Tracker
A quality-first list of free-to-pitch editorial contribution opportunities.
Use it to match real practitioner expertise with relevant publications. Acceptance and links are never guaranteed; audience fit, originality and editorial standards come first.
What’s inside
- 24 current contribution targets
- Topic fit, submission URL and editorial standard
- Link policy, priority, status and risk notes
12Community Publishing
Web 2.0 & Community Sites List
A curated list of platforms for genuine, maintained publishing and community participation.
Use these sites only when the platform, audience and format fit a real content plan. The workbook explicitly rejects disposable properties, spun posts, link wheels and mass posting.
What’s inside
- 26 publishing and community platforms
- Use case, access level and link-policy notes
- Quality rules, priorities and risk guidance
Recommended Sequence
How to use this collection.
Follow the sequence once, then adapt the cadence to the size of the site, the available evidence and the team responsible for delivery.
Approve the NAP and business entity master
Record the input, decision, owner and evidence before moving to the next stage.
Correct priority profiles and citation inconsistencies
Record the input, decision, owner and evidence before moving to the next stage.
Qualify outreach opportunities for real audience fit
Record the input, decision, owner and evidence before moving to the next stage.
Record submissions, live URLs, outcomes and maintenance dates
Record the input, decision, owner and evidence before moving to the next stage.
Strong templates support judgment; they do not replace it.
Verify current platform requirements, replace example data, document assumptions and review every high-impact recommendation before changing a live website.
- Use current first-party business and performance data whenever possible.
- Separate observed facts, calculations, hypotheses and recommendations.
- Assign an owner, deadline and acceptance test to implementation work.
- Keep a record of source dates, changes made and measurable outcomes.
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